Wednesday 21 July
The last year has been a testing one for many sectors, not least of all the hospitality sector, which has had a huge knock-on effect on the drinks industry. Drinks brands have been forced to diversify their products and ranges and implement new strategies to tackle the many challenges they have faced.
But what challenges are the drinks industry facing this year and how do they impact brands’ intellectual property? During this Lexology webinar, our panel of experts will answer this question and provide tips on how drinks brands can manage their IP effectively and minimise risk in 2021. The webinar will cover:
- The impact of COVID-19 and Brexit on trademark protection for spirits, wine and beer brands;
- The impact of the increase in trends such as No and Low alcohol and RTDs on trademark and design protection; and
- How to tackle the surge in counterfeiting in the COVID-19 era.
Register for the webinar here.