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Champagne celebrates Champagnola ruling
The Comité Champagne has successfully challenged the attempt by Czech company Breadway to trademark the term ‘Champagnola’ for use on baked goods, as Manon Brodin explains.
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The Comité Champagne has successfully challenged the attempt by Czech company Breadway to trademark the term ‘Champagnola’ for use on baked goods, as Manon Brodin explains.
A robust anti-counterfeiting strategy is crucial for all brands as the trade in fakes continues to grow. To mark this year's World Anti-Counterfeiting Day, we set out advice on how to get started.
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