Insights
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News & opinion
Frigidaire: EU General Court casts a chill on the notion of genuine use
Decision in 'Frigidaire' provides a reminder of the importance, yet difficulty, of quantifying and assessing genuine use. Trademark owners cannot be reminded enough of the vigilance that is necessary in this area.
Hot topics
More than an address change: Managing patent recordals
Forgetting to register a change of name or address on patent office records can be a potentially costly and time-consuming oversight, as Rose-Marie Ehanno and Paul Rolland explain.
News & opinion
Maradona: A giant on the pitch, but also in the courts
The soccer world has been in mourning since 25 November, after Diego Maradona died at the age of 60 following a cardiac arrest. One of the greatest football players of all time, Maradona is also well known among IP professionals for his 2019 dispute with Dolce & Gabbana, as Léa de Ladoucette explains.
Webinars & events
Watch our webinar: To record or not to record, that's the question
On 19 January 2021, we gathered Novagraaf experts to share recordals best practices.
Hot topics
The risks and rewards of influencer marketing
With the ongoing COVID-19 crisis providing added incentive, consumers are increasingly turning to digital channels to access products and services. The recent phenomenon of influencer marketing offers both opportunities and pitfalls for brand owners, says Casper Hemelrijk.
News & opinion
PCT: Reasons to consider an international preliminary examination
Although relatively little used by applicants, international preliminary examinations make it possible to defend the patentability of an invention following an unfavourable international search report, as Pierre Gauer explains.
News & opinion
Ferrari back on the grid with Testarossa trademark
The European Court of Justice of the EU (CJEU) has found that Ferrari can retain the trademark rights to the Testarossa brand, even though production of the iconic sports car was discontinued in the 1990s, as Theo Visser explains.
Brexit
Brexit and IP: Preparing for new in-use requirements
The UK’s departure from the EU at the end of this year will change the territorial requirements for genuine use of EU and UK trademarks, as Vanessa Harrow explains.