Insights

You can protect your brand assets using national, regional and/or international trademark filing systems, but which route should you choose? Maxime Schoots outlines the differences.

Is posting a mark merely communication, or does it constitute actual evidence of use? We examine a recent EU ruling on trademarks and social media.

In a recent trademark decision in the UK, the Supreme Court considered what constitutes targeting in relation to cross-border e-commerce and infringing use of UK and EU trademark rights on global online marketplaces. We outline what it means for brand owners and global businesses.

Intellectual property (IP) law is a dynamic and complex field of law. In this article, Valerie Annan gets back to the basics of IP education with a guide to the most important areas of IP law.

Undertaking a regular trademark audit ensures your brand portfolio remains relevant and robust in a rapidly changing market. Find out why and where to start.

The UKIPO recently handed down a favourable decision for the car giant Tesla which successfully invalidated a UK trademark registration for TESLA CHICKEN & PIZZA held by a small fast food shop.

Use of the Uniform Domain Name Dispute Resolution Policy (UDRP) is on the rise, with 2023 marking a record year for the UDRP complaint procedure. Marion Mercadier examines the data and explains what the dispute resolution policy is and when to use it. 

It cannot have escaped your attention that the Summer Olympic Games will start this 26 July in Paris, followed by the Paralympic Games on 28 August 2024. We’ve recapped the main IP dos and don’ts below to help you prepare your branding strategy for this important global event.

The Office of the US Trade Representative (USTR) has published its comprehensive annual review of online counterfeiting on marketplaces, with sites ranked in order of ‘notorious counterfeiting and piracy’. Marc-Emmanuel Mellet summarises its key findings.