Insights

In the latest trademark battle of the UK supermarkets, Iceland has filed an application to register ‘King Prawn Ring’. Is this a genuine attempt to protect its iconic dinner party dish or simply a ‘fishy’ marketing ploy to grab headlines, asks Megan Taylor. She explains what the application reveals about trademark requirements and the ‘dos’ and ‘don’ts’ of IP registration in the UK. 

Are intellectual property and traditional knowledge friends or foes? Discover the IP mechanisms that protect folklore and indigenous knowledge this Halloween.

Are you facing challenges safeguarding IP in the fashion sector? Novagraaf joined with Questel to share essential strategies to protect your creative ideas for an on-demand webinar last month.

When creating a brand extension strategy, IP owners could learn much from the easyGroup’s approach to strategic brand development and effective IP management.

Unique to European law, trademark seniority claims provide a practical and economical tool for trademark owners looking to consolidate national registrations. Nonetheless, seniority claims should be handled with caution to avoid irreversible consequences, as Pauline Pilaudeau explains. 

The Indian Patent Office has issued a FAQ document clarifying the time limits and periods covered for declarations of use relating to patents granted in the country. We summarise the key points discussed. 

When creating or launching a new product to market, it’s tempting to think in terms only of patent or trademark rights. However, many products comprise a mix of different types of intellectual property, including patent, trademark, design, copyright and related rights.

Starting your intellectual property audit now will provide the insights and foundation necessary to prepare your budget and activities for the coming year. Get started today with our helpful checklist of trademark auditing activities.  

With trademark attorneys uniquely placed at the cross-section of legal, product and business consulting, a broader range of skills is required to support clients and adapt to new industry trends and technologies. Little wonder this year’s MARQUES conference takes as its theme the ‘many traits of the trademark expert’, says Luke Portnow.