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UK trademark requirements and Iceland’s prawn ring
News & opinion

UK trademark requirements and Iceland’s ‘fishy’ marketing ploy

In the latest trademark battle of the UK supermarkets, Iceland has filed an application to register ‘King Prawn Ring’. Is this a genuine attempt to protect its iconic dinner party dish or simply a ‘fishy’ marketing ploy to grab headlines, asks Megan Taylor. She explains what the application reveals about trademark requirements and the ‘dos’ and ‘don’ts’ of IP registration in the UK. 

By Novagraaf Team,
UK trademark requirements and Iceland’s ‘fishy’ marketing ploy
UK IP address for service sunset over lake
News & opinion

Important update on UK IP address for service regulatory rules

On 1 January 2024, new rules will come into effect concerning the UK IP Address for Service. With recent updates to regulations for IP professionals and also the end of supremacy of CJEU case law in the United Kingdom, Luke Portnow explains what's changing and what it means for IP rights holders and trademark professionals operating in the UK. 

By Luke Portnow,
Important update on UK IP address for service regulatory rules