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Following news that Nestlé has had to rebrand its ‘Incredible Burger' after a Dutch court found the brand name too similar to the 'Impossible Burger’, we set out the risks of using laudatory terms in brand names.
The Comité Champagne has successfully challenged the attempt by Czech company Breadway to trademark the term ‘Champagnola’ for use on baked goods, as Manon Brodin explains.
A robust anti-counterfeiting strategy is crucial for all brands as the trade in fakes continues to grow. To mark this year's World Anti-Counterfeiting Day, we set out advice on how to get started.
A recent case examined whether a rights holder could enforce a trademark within the registration grace period, even if the right is subsequently revoked for non-use. We set out the ruling and explain the importance of regular portfolio reviews to ensure valuable marks are in use.
On 28 May 2020, our experts set out best practices on how to approach trademark portfolio management decisions and effectively avoid issues that could lead to enforcement risks and greater costs down the road.
In Gömböc, the Court of Justice of the European Union (CJEU) has provided some welcome guidance on trademarking designs in the EU.
COVID-19 has changed the ways in which trademark professionals manage routine tasks. While technology has enabled many of us to rapidly transition to working from home, obtaining necessary signatures now requires even more advance planning.
The management of patents claiming technology that is essential to an industry standard is an important, but challenging area of patent law.
The US has launched an accelerated examination procedure for patent applications relating to COVID-19, as Eric Enderlin explains.