Insights

What is the scope of protection for a two-letter trademark? Novagraaf’s Frouke Hekker examines the implications of a recent EU General Court ruling.

In today’s budget-focused boardrooms, trademark attorneys need to show that the legal rights that protect those brands aren’t unnecessary costs, but instead add value to the business.

In this special 130-year anniversary issue of Perspectives, produced for this year's INTA Annual Meeting, we look in detail at some of the key issues facing IP professionals today.

The production and trade of counterfeit goods in and from the People’s Republic of China is the thorn in the side of many well-known brands, but it’s not only the global giants that are affected.

The UK’s Minister for Intellectual Property, Sam Gyimah MP, confirmed on 26 April that the UK has ratified the Unified Patent Court (UPC) agreement.

With Prince Harry set to wed Meghan Markle on 19 May 2018, it will be no surprise that brand owners and retailers will seek to capitalise on the hype and goodwill around the latest royal wedding.

The number of countries and regions joining the international system for trademark registration on the basis of the Madrid Convention and its Protocol, continues to grow.

While the entry into effect of the GDPR at the end of May might be music to the ears of privacy advocates, brand owners and trademark attorneys could be hearing a rather less pleasant tune.

The courts in the US and EU have differed in their approach to the sensitive issue of potentially offensive or immoral trademarks.